London - West




VP of Hard Lines – Product Development – C4399

A key role at an international entertainment company, leading  the Hard Lines Product Development team working across their portfolios of successful brands.


Our client is an international entertainment company producing, acquiring and distributing content for film, television and digital.


You will have key strategic responsibility for driving Master and secondary Toy range development, working with Brand team and with commercial team input to develop range architecture, asses goals for range and creatively develop ideas in conjunction with PD Hard lines Managers working across Master and secondary toy ranges.

Key Responsibilities -  

  • Collaborate with Brand, commercial teams and Hard Line managers to successfully bring together and balance the conflicting demands of each business area.
  • Manage the Hard Line Managers career progression and performance
  • Be the main point of contact for international agents and partners on any issues effecting product development.  Work with international commercial teams and agents to ensure territory specific challenges and needs are understood.
  • Liaise with other senior members to effectively plan resource and ensure team is equipped for any significant surges, flagging early any issues within the department on process, personnel or communication. 
  • Ensure approvals correspondence and imagery is logically stored and accessible to the rest of the Licensing team and wider department, working with Team assistant to achieve this.
  • Feed in requirements from the team and ensure resources are working  alongside wider department and external partners.




With significant product development experience, you will have an excellent knowledge of all Hard Line product categories, including an in depth knowledge of manufacturing techniques and limitations and be able to demonstrate the ability to creatively guide licensee range plans and creative development.


You will have excellent communication skills and ability to form strong working relationships with both internal and external contacts, presenting work and portraying an excellent knowledge of relevant markets for brands and competitors.  


Lastly, you will have excellent people management skills and have the ability to get the best out of people, ensuring the delivery of creative product development.


A passion for product development and children’s and family brands is crucial for this role.



An attractive salary is available to the successful candidate.

If your skills & experience fit the above requirements and you would like to take the next step, please apply online attaching your CV in WORD format.

What to EXPECT 

  • Searchlight only advertises active roles.
  • Your details will be sent directly to the Consultant who is handling this role.
  • Our objective is to respond to all applications within 14 days unless otherwise stated.

If this role isn’t quite right, but you would like us to have your CV on file, please click here.

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